Podcast

HISTORY
Podcast was created by former MTV VJ Adam Curry, is a term that was devised as a crisp way to describe the technology used to push audio content from websites down to consumers of that content, who typically listen to it on their iPod or other audio player that supports mp3 at their convenience.

WHAT IS PODCAST
A podcast is a term to describe an audio or video file available on the Internet for you to listen to and watch. A podcast can also refer to a series of audio or video files which similar to TV or radio show the word “P” means portable, “O” for on, “D” for Demand because we can listen and watch where and when we want and lastly, “CAST” means file is sent out to you over the Internet, in the way a broadcast comes to you over the radio or TV airwaves.

WHAT CAN BE SEEN IN PODCAST
In podcast, we can see everything from homemade video or radio shows to big-budget productions. We also can found some advertisements for products we interested like cartoons, comedy, commercial or non-commercial advertisement and many more.

HOW TO USE PODCAST
Firstly, we have gone to podcast website which is www.podcast.com. Then, before we can use it, make sure that we have sign up for free to be a member of the website. After we have finished filled in all the requirements needs in the account, then we can start using it. We can download and watch the video or anything we interested in.

ABOUT PODCAST.COM
PODCAST.COM is a site dedicated to people who love podcasts. Podcast.com also makes organizing, sharing, viewing and listening to podcasts easier than the others make it. It is also give an opportunity for everyone making their own podcasts, whether short videos or long audio programs. Besides that, this website is owned by Treedia Labs, a digital media company in London.

ADVANTAGES AND DISADVANTAGES
There are many advantages of using podcast. Firstly, the cost is free and there is no fee is charged. Secondly, podcasting can reach a new audience. People like to consume media differently, so including another media option could help you reach new audience. Unlike video podcasts, audio podcasts allow a listener to multi-task, so they could end up listening to you on the way to work on while they browse the web. Thirdly, it helps build a relationship with your listeners. Podcasts put a voice to your company/website and help you avoid being just another logo. Because podcasts are also opt-in, it means that only people who are interested in what you have to say will listen. Fourthly, it helps highlight your authority. This means it giving away useful information can highlight your expertise in your field and might make people more likely to trust you in future. You could also record seminars and conferences so that people who couldn’t make the event can listen. Furthermore, podcast also increase advertising potential. This means if your podcast becomes popular, you might even be able to start selling advertising slots. Lastly, podcast is also respond towards its customer feedback. You can use your podcast as a chance to address any customer concerns or feedback you’ve received. Besides that, podcast also have some disadvantages. The problem that always occurs when using podcast is that when the connection is low and the size are usually in large file where makes the process to download and loading the video takes a longer time.

CONCLUSION
As conclusion, podcast is a medium for everyone to watch and listen to video or music for free suit with the current technologies. Furthermore, podcast is easy for the user because the procedure is very simple and experienced valuable moments.